MEST1 Section B: A Field In England

1. A Field In England is different to typical film releases as this particular movie wasn't just released in cinema. Along with it being released in cinema, on the same night, it was also released on DVD, Channel 4, VoD and other sorts of platforms. This is different because with an ordinary movie, the movie will be released in cinema and then onto other platforms in a couple of months but this movie did it straight away.
2. Despite this technique being very original and abnormal, there were a few different advantages towards it. One of them being that more audience will be able to have access to it as the movie will be advertised on multiple different platforms and therefore, this leads to more of a wider audience being aware of noticing this movie and this will then lead to more people watching it. The advantage of more people watching it would mean that the movie itself will be making it's budget profits back very quickly due to this type of advertisement. 
3. Despite there being quite a lot of advantages, the main advantage to this could be the lack of people that will go to watch it to the cinema. With movies, most of the money the movie makes comes from the audience that go to watch in the cinema. However, since they had released it onto Channel 4, which is free, means that less audience will go to watch it at the cinema as they would prefer to watch it at home since the movie is free.
4. The target audience that I have set for this particular movie would be aimed at more students than anyone else as this may give an inside to some history as this movie is linked to the civil war. Also, the demographic group that this target audience would be in would be either A or B and maybe C1, as some of them may be skilled and like to know a little bit more about the history in England.
5. In my opinion, I believe that some directors and producers will try this out this idea but may not be very successful for the directors as there could be a high possibility that they may not make as money back as if they were to release the movie on different days.